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web design

A digital guide to tackling Corona Virus

OK, so it’s getting real. Schools closed in Ireland. Major events cancelled across the UK. Staff advised to stay at home and a general sense of uncertainty across all markets and industries. Here’s how businesses can combat COVID-19 with an effective digital strategy. Businesses will suffer The virus is already effecting businesses across the UK […]

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web design

Drive traffic to your website & outsmart your competition…‎

So let’s just say you’re a budding entrepreneur. You’ve gone into business for yourself and setup that all-important website. The problem that most people face isn’t about how they can setup a website or even start a blog; it’s about how they can actually drive traffic to there website. So here’s a few to get started on… 1. […]

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web design

5 steps to the perfect eCommerce store…

Beacon13 creates and supports eCommerce store clients all over UK & Ireland. And we’ve learned a few tricks along the way… 1. Find a Niche Frankly everyone is selling something online, and with so many big stores out there to compete with – you have to have a niche. For example, giftware might become Irish […]

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web design

Video…It’s kind of a BIG deal…

Video content is the most engaging content the web has to offer. Believe it or not businesses who use video, grow revenue 49% faster than non-video users. Yup, that’s almost twice the growth, yet it’s fairly safe to say that most start-ups and scale-ups have yet to take full advantage of video marketing for their business. So what’s […]

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web design

Using Digital to combat Brexit.

Ok, so it’s tricky to prepare for something when you’re not quite sure what that “something” is. But there’s no doubt that Brexit will mean changes for all businesses. And the best way to prepare for change… DIGITAL! Here’s 5 simple concepts that we implement for businesses that also can be used to combat changes […]

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digital strategy tips web design

Fix your business’ digital strategy permanently with one thing.

If we told you need to do just 1 thing to drive your business on line would you believe us? Business owners often fret over social media, their website and their digital strategy. “What should we be doing?”…”What should we avoid?”… “Should we do a newsletter?” “What about GDPR?”… “Is Bing really any good? “…”I […]

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web design

Are Twitter users more intelligent than Facebook users?

Working in social media marketing we need to understand the types of people that (commonly) use all of the major social media platforms. Nasty as it may seem – we need to understand things like age, sex, pay grade, marital status, location, shopping trends, social class and even IQ of the main users on each […]

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client news digital strategy web design

Environmental Consulting Engineers launch their new website with a recruitment drive for Senior & Graduate Engineers.

Patrick McCaul Environmental Consulting Engineers Ltd. is a highly respected Building Services Engineering Consultancy with a creative and motivated team of engineers, designers and associated technical personnel. This Company has developed significant expertise in the sustainable energy sector over several years. It specialises in addressing the needs of the internal environment by providing consultancy on […]

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tips web design

The 5 coolest business apps of 2019.

We have the pleasure of working alongside the most ELITE businesses in Northern Ireland, so we asked over 100 NI businesses, which business software proves most successful for their business… 1. MailChimp MailChimp is one of the biggest names in email marketing software, unlike virtually all competitors, MailChimp offers a free plan. As in permanently free. Newsletters, Campaigns with Built-in analytics Mailchimp […]

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digital strategy tips web design

Here’s 5 reasons Woo-Commerce can turn your website into a revenue machine.

What is Woo-Commerce? It’s a plugin for WordPress that will transform any website into a very powerful online store. It has everything you need all under one roof. It’s simple to use, robust & secure. Think of it as your online business revenue machine. So…What’s the BIG deal? You could pretty much sell anything and it’s incredible easy […]