SEO helps small business owners create fast, robust, and user-friendly websites that rank higher in search engines, which in turn helps bring more qualified potential customers to their sites and eventually increases conversion rates. In many respects it’s simply quality control for websites.
Here’s 3 tips on boosting your website with SEO.
Keyword Research – It all begins with words typed into a search box. Keyword research is one of the most important and valuable in the search marketing field. Ranking for the right keywords can make or break your website. By researching your market’s keyword demand, you can not only learn which terms and phrases to target with SEO.
Keep it simple – Well-structured, clean, and uncluttered websites compels a casual visitor to stay longer, thereby decreasing bounce rate and increasing page views. Build relevant content and solve their problems, they came to your site for a reason, make it happen!
Implement your keyword research – Make sure your keywords are within your meta descriptions and meta-tags, titles, headings. Oh and check your URL slug, make sure it’s simple and relevant.
Besides, one of the main reasons for having a website is to stand out from your competition and increase sales.
More traffic, more engagements, more sales.
For small business owners SEO is the KEY to digital success.
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Ready for the next level? Call or email Beacon13 – We’re your SEO experts.